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The newest campaign ads for our Financial Literacy Campaign targeted towards young adults, aged 25 to 34, lead to the tagline "Put away a few bucks. Feel like a million bucks." to emphasize the positive emotional and financial benefits of saving, a welcome message for the many young adults who experience stress and anxiety over their finances. New round of work has been produced for variety of media:
TV - Chase Radio - Gift to the Future Me, Grown Up, My Savings Are Gone, Time Machine Newspaper/Magazine/Outdoor - Wedding, Skydiver
PSA materials are available for all media type. To obtain the PSAs please log into your PSA Central account. Please note that the site times out if not used for 30 minutes, please be sure to submit your order right away.
Plan ahead, view the Public Service Events Calendar for the year here.
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